![]() ![]() The team’s most recent success includes brokering an NBA jersey patch partnership between the New Orleans Pelicans and Ibotta. Playfly Premier Partnerships, the dedicated naming rights division of Playfly Sports, continues to create fully integrated partnerships between dynamic brands and high-profile sports properties. “Our team is eager to bring their expertise into the NHL and secure an engaging partner to represent the Predators both on and off the ice.” “The Nashville Predators brand and fanbase is unique, exciting and incredibly appealing to brands both in Nashville and around the country,” said Craig Sloan, Chief Operating Officer, Playfly Sports. “The NHL has opened up a lot of great opportunities on both sides of the coin to engage fans while driving new revenue sources.” “The value of this inventory to marketers is increasingly appealing,” said Randy Bernstein, Head of Playfly Premier Partnerships. With seven consecutive Stanley Cup Playoff appearances, back-to-back divisional championships in 20, and a Stanley Cup Final appearance in 2017, the Predators have quickly established their dominance in the league and among hockey fans nationwide. The Predators’ home, Bridgestone Arena, was the #1 ranked venue experience in all of professional sports. city on SportsPro’s 2021 Seven Sports Event Destinations to Watch. We are excited to show the world how special Nashville and the Predators jersey could be for an array of regional, national and international brands.”Ī booming sports destination, Nashville was recently the only U.S. “Playfly Sports’ ambitious approach to aligning brands with opportunities made a lot of sense for us. “The new jersey patch inventory is a once-in-a-lifetime opportunity,” Nashville Predators Chief Revenue Officer Chris Junghans said. Playfly’s team will seek to secure a jersey partner to begin for the 2022-23 regular season on the heels of the NHL’s recent approval of jersey sponsorships across the league in August of 2021. NASHVILLE (February 10, 2022) – The Nashville Predators today announced the team has retained Playfly Premier Partnerships to secure the club’s first-ever sweater patch sponsor.
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